Performance marketing / AI tooling / Canada

Performance Marketing.
Traffic Monetization.

Performance marketer, media buyer and team leader with 15+ years across Meta, Google, TikTok and native. Managed performance with P&L accountability and up to 3M/month in media spend. I build AI tools and products because the fastest way to understand a problem is to solve it.

Try a free tool
Currently exploring select full-time roles
Years hands-on
0+
Peak monthly spend
$0.0M
Live products
00
Free tools
00

Built in public. Shipped for Canadian markets.

01LIVE
Does AI recommend your business, or your competitor? Tests how ChatGPT, Claude, Perplexity, Gemini, and Google AI Overviews describe and recommend you vs. your 3 closest competitors, with an AI Visibility Score and a prioritized fix list in 48 hours.
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02LIVE
Canadian grocery deal finder. Live flyer data from No Frills, Metro, Sobeys, Walmart. Postal code search, AI meal planning, weekly deals digest.
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03LIVE
Paste any tender URL from CanadaBuys, BC Bid, MERX, or a municipal portal. Get a go/maybe/no-go verdict in seconds, with the reasoning.
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The thinking behind the work.

Case studySoon

Traffic monetization, end to end

How the arbitrage math actually works: spread, bid discipline, and the point where a profitable campaign quietly stops being one.

VideoSoon

Creative teardown

Pulling apart the ads themselves. What the hook is doing, why the first three seconds earn the rest, and which parts are just noise.

Case studySoon

Knowing what to build

Anyone can ship an app now. The harder question is which problem is worth the effort, and how CartIQ, BidFit and AgentRep got picked.

Brutal feedback. Free, instant, accurate.

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